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  1. Introduction

   1. Introduction.srt

   10. Work on your Ideal customer's Perceived VALUE!.srt

   2. The harder problems you solve, the more MONEY you make!.srt

   3. Develop an ability to work HARD!.srt

   4. Learn the core psychological PAIN of your ideal customer.srt

   5. Identify your customer's biggest PAIN and desired PLEASURE..srt

   6. Encouragements.srt

   7. Find out your IDEAL CUSTOMER's DREAMS.srt

   8. Learn about the limiting beliefs of your Ideal customer.mp4

   9. IF then LAW.mp4

  2. Copywriting 1O1 Learn the Basics of ENGAGING Copywriting

   1. Product value equation.srt

   2. The dotcom secrets VALUE LADDER.srt

   3. Encouragements.srt

   4. Customer lifetime VALUE.srt

   5. How to find your IDEAL Customers!.srt

   6. Common FUNNELS.srt

   7. Build a BRIDGE of Customer TRUST!.srt

   8. Qualify Buyers in heat at the critical moment.srt

  3. Prepare your audience before directing them to your sales landing page

   1. Prepare your audience before sending them to your sales page!.srt

   2. Case Study Sales page analysis.srt

   3. Encouragements.srt

   4. Build a SWIPE file and email ADRESS!.srt

  4. Spy on the COMPETITION for Copywriting Inspiration

   1. Spy on competitor facebook ADS.srt

  5. Take your time to Learn a LOT of information about your IDEAL Customer

   1. Sharpen the SAW - Dedicate more time to customer research.srt

   2. What valuable information to learn for during the research phase.srt

   3. Encouragements.srt

   4. Where to find real data about your ideal customers.srt

   5. How much research is enough.srt

  6. Use the CLICKBAIT effect to convert more people

   1. Use the clickbait effect to convert more people.srt

   2. Use fascination as an attention Magnet.srt

   3. Encouragements.srt

   4. Take one step at a time.srt

  7. DIC Framework DISRUPT-INTRIGUE-CLICK

   1. Short form copy and long form copy.srt

   2. DIC Framework - Disruption.srt

   3. DIC Framework - Intrigue.srt

   4. DIC Framework - Call to action.srt

   5. Encouragements.srt

   6. Amplify pain to motivate people to change.srt

  8. HOOK-STORY-OFFER Copywriting Framework

   1. HOOK-STORY-OFFER-FRAMEWORK.srt

  9. Copywriting Must DO's before you PUBLISH!

   1. READ IT OUT LOUD.srt

   2. Encouragements.srt

   3. Avoid friction.srt

   4. One Idea at a time to avoid creating confusion.srt

   5. Create Links between paragraphs.srt

   6. The ideal lenght of SHORT FORM COPY.srt

   7. A picture is worth a thousand words.srt

   8. Avoid Grammar mistakes like the plague.srt

  Bonus Resources.txt